Duplication Centre celebrates 15 years of successful business this year.
We are a family run, small business which allows us to work closely with our customers. As the business has grown we have discovered that probably the most important thing in our work, after producing high quality and professional products, is that we listen to and try to help and advise our customers one to one.
Good communication in any aspect of life is so important and we try to always work with our customers to understand and help them acheive what they want with their order.
We find live chat really helpful along with the phone lines that come directly to experienced staff.
We always aim to respond to emails as quickly as we can and will proactively notify customers if we spot a problem with their order.
If you order this month we are adding 5 Extra Free units, just put FREE5 in the special code box when you check out.
We are often asked about selling CD’s and DVD’s online with companies like Amazon.
Many of our customers do this very successfully and use us to duplicate their CD’s /DVD’s and send their bulk orders direct to an Amazon Fulfilment Centre.
Selling on Amazon couldn’t be easier and there are a variety of selling plans available to choose from.
Depending on how much you think you will sell you can either have a monthly subscritption fee or a pay as you go (per item fee); you set this all up with Amazon when you register.
Once you have registered you just list your CD or DVD, and then use either an Amazon Fulfilment Centre to deliver to your customer or you fulfil the orders yourself.
You get access to the millions of customers who browse Amazon, a secure and trusted market place for selling and dedicated support to help you along the way.
Playing our small part and being responsible for our own footprint, is our starting point with environmental issues.
CD, DVD & BluRay has traditionally been a very plastic orientated industry, with the CD Jewell Case and the Standard Plastic DVD box being for many years, the norm for packing and presenting your discs.
Over the last few years, and in conjunction with current responsible thinking we have been keen to promote our Eco-Friendly casing options.
We have developed our own templates and sourced FSC certified Sustainable card stock to provide our customers with a high quality, low price, ecofriendly range for CD, DVD & BluRay packaging.
These include:
Single Card Wallets
Double Card Wallets
Lancing Packs
4 page Digipaks
CD Lancing Pack with 4 page booklet
Cd single card wallets
As a result of this we have noticed a huge shift in the choice our customers make when deciding on their cases.
Our card wallets by far exceed the popularity of all our plastic options.
At the same time we are very respectful of peoples right to choose and still stock all the traditional case choices. Where possible and where the quality is good enough, we use eco plastic versions like the ecolite Amaray cases for our traditional dvd packaging.These are both fully recycled and recycleable.
All of the templates for designing any of our card products can be found here:
People often forget that a Blu-Ray can be played on a PS3, PS4 and XBox so you do not need to own a Blu-Ray player in order to buy and play Blu-Ray Discs.
Many of your customers may not even realise that they have the ability to play a Blu-Ray via one of these consoles!
Most families nowdays have one of these in the home.
We are promoting the Blu-Ray and have reduced our prices for you!!
What extra benefits do you get with a Blu-Ray over and above a standard DVD?
Greater Storage Capacity: Singe Layer BluRay can store approximately 25Gb data,this equals 2 hours of high defintiion information or 13hours of standard definition information.
Better Laser Technology: Blu-Ray players use a Blue Laser to read the stored information;the waves lengths are shorter and smaller in diameter than those of a DVD player, this allows for a closer and more precise reading of information on the discs.
Better Disc Construction:The Blu-Ray has a protective layer designed to resist scratching and in addition a harder coating than the DVD that makes it more scratch resistant.
Better Image Resolution:The Blu-Ray was designed for the high definition 1080 display. BluRay currently has the best image resolution on the market and looks amazing on HD TV, they are one of the few sources that display in Full HD.
Lastly and very importantly Blu-Ray can handle 4K (Ultra HD)….we dont need a new type of disc for our new Tv’s…you can have it all with the Blu-Ray.
Congratulations to Country Music Social Media, one of our regular customers who recently won UK Country Radio Awards for both male & female country singer of the year and had 14 other nominations.
The British Country Music awards take place on 25th November this year and includes nominations for artists on the Cd we recently duplicated for them.
All of their awards and nominations are on their website:
www.countrymusicsocialmedia.com
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If you care about ecology and the careful and efficient use of our worlds resources you will be interested in reading read this article.
We have always viewed our general efficiency, in all aspects of our work as part of being an eco-friendly and responsible British Company. This includes the responsible choice and use of our own suppliers and supplies, careful budgeting and careful use of power (mainly electricity) and associated machinery. In addition to this we have internal policy regarding the recycling of any waste material.
This article is an informal piece about our most recent thoughts and practices.
From the start we use high quality casing for our Cds,Dvds and Blu-rays with the philosophy that in the long term these will provide the best protection for your discs and although some are plastic, will last a life-time so do not need to be replaced. This is slightly counter culture in what has become a throw away society in many walks of life, but there is common sense in choosing quality which will last; and despite this we still remain one of the cheapest, if not the cheapest for all of our products. There is a great deal of inferior quality, cheap packaging out there that is never use for any of our customers.
Over the 12 years that we have been in the duplication business we have noticed a large shift in the casing that our customers choose for their orders. From the days where nearly all CD’s were packed in a plastic standard jewel case and all DVDs packed in a Amaray plastic DVD cases, we now find that a much larger percentage of customers choose the more eco-friendly options of card wallets/digi-paks.
The card/paper we stock for all our printed parts is FSC Certified and sustainable. We feel this is a better option than recycled paper as research shows that due to the high volumes of bleach used to whiten the paper this is not as environmentally friendly…..which is not good. Responsible sourced and properly managed paper is a green industry, encouraging the growth of trees in the worlds forests. www.fsc-uk.org
In addition our, experience and the feedback our customers give us tells us that paper based products are less susceptible to damage in transit and less costly to courier, deliver and store compared to plastic cases.
Customer choice is highly important to us however and whilst there is a demand for the plastic standard jewell and standard DVD case and we continue to provide these on our web-site.
A large part of our recycling programme is to reuse all the incoming boxes and packaging to supply our out-going parcels.
Protecting orders is our top priority so this comes first however where possible we re-cycle all cardboard, jiffy/mailite bags and packaging, always removing any personal information on them first.
Good House-keeping in the production room means less waste, however on every order we do produce 1 or 2 over-runs of discs. This enables us to keep a control copy here of every order. We have researched widely the re-cycling of CD’s, DVD’s and Blu-Rays and have yet to find a highly sustainable channel for these.
We do however supply unburned discs to artists and students of design free of charge for sculpture or artistc projects.
There are also an increasing number of designers who use discs as the raw materials for projects like garden mosaics, lamps, dishes, picture frames, flower pots, mirrors, coasters and even a disco ball!! See www.zerowasteweek.co.uk for DIY ideas on how to recycle discs.
Another great use for discs is as bird scarers on allotments, they catch the sun if hung and will deter without harming birds who would eat delicate crops.
We minimise the use of paper by having an efficient invoice emailing and chasing system; although we will always send hard copy invoices if requested. We shred all paper that we can and this is re-used for animal bedding and then composted.
In short we view ourselves as a very eco-friendly company and we constantly update and re-visit our processes to see where we can improve and evolve in a productive and conscientious way.
Gained knowledge and know-how is the key here to keeping an efficient and eco-friendly approach in balance for our industry.
Getting started releasing my own music was a learning curve. Not only did I have to write all the music (which was fun!), but I had to look at everything that a record label traditionally does, and take figure out how to implement it myself. One aspect was figuring out how to ship a CD. I looked over the different options and figured out a solution that works for me.
I’ll give you a quick overview of those options and why I chose the method that I did.
Options for shipping a CD
There are three options available to you:
Drop shipping
Third party fulfilment
Self-fulfilment
I’ll quickly outline what these different options are:
Drop shipping
Drop shipping is when a third party company creates and ships a product on a per order basis. For example, let’s say Fred buys your record. Your drop shipping company will print a record just for Fred, and ship it to him.
Drop Shipping Pros
You have to do almost nothing
Everything is automated
Low upfront costs
Drop Shipping Cons
Per unit cost is expensive, so you make less profit per sale
Duplication Centre addition: Our sister company can offer this service, please visit www.thedigitalpublishingcenter.com for more information.
Self fulfilment
This is when you take care of every aspect of order fulfilment yourself. Your turn your office / bedroom / house into a warehouse to store and ship your records / merchandise. If you choose to do self-fulfilment, then you need to consider:
Online purchasing system / storefront
Product manufacture
Packaging
Posting
Upfront costs
So as you can see, there is already a lot for you to consider.
Online purchasing system
How are your users going to buy your CD online? You could use third party solutions such as Bandcamp or Shopify; or you could use a solution which integrates with your own website, such as Woo Commerce. Both have advantages and disadvantages depending on your situation and what you want to achieve. I’ll write an article in the future about these options. I’ve tried Woo Commerce and Shopify myself, and personally, I prefer Shopify.
Product manufacture
You need to find a company that will physically create a CD for you. When it comes to CDs, you have two options:
Duplication
Replication
Duplication is for small jobs (usually up to 1000 copies). This is the same process as you would use to ‘burn’ a CD on your home computer, on a more industrial scale. Duplication also has a fast turn around time.
Replication is for bigger jobs (500 units upwards) and while it has a higher setup cost than duplication, at higher volume it is cheaper. Replication involves creating a glass ‘master’ disc and then physically stamping blank CD. It takes longer than duplication.Please see our sister company www.replicationcentre.co.uk for more information on this.
The best company I have found in the UK for duplication is The Duplication Centre. They usually ship my order within a couple of days and they give things a once over to make sure the order is ok. They also keep your order on file, making it really fast and easy to get a second printing done. If you sign up to their mailing list, they usually send out some special offers for free extra units every few months.
If you are in the UK, they are highly recommended and you can check them out here. Check them for yourselves – their policy or approach may have changed since writing this article.
Packaging
How are you going to post your CD? You need some sort of packaging. You want to balance having something low cost, with having something that can protect your product – if your CD turns up smashed, scratched or damaged; even if it isn’t your fault, your fans will be pissed off.
The best packaging solution I found are card wallets from lil packaging. They are durable, protect from light impact, scratches and drops. They also ‘expand’, so you can put a thin card wallet promo CD in, and have a slim package; or you can put a full size jewel case in there and the card wallet will ‘expand’ a bit. Check out the photos.
Finally, they are pretty cheap per unit, and the price per unit crashes with scale. Check out low cost durable packaging for your CD here. Price per unit is anywhere from 30p/unit to <1p/unit depending on the quantity purchased.
Here are some photos of what the CD mailers look like (got a big box of 150 I think it was, to hit the price break and get a cheaper per unit price):
My box of CD card wallets looks like this
Inside view of box of card wallets. I tore a corner in the side to make them easy to get to, when stuff is stacked on top of this box
A bunch of CD wallets spread out
Front view of card wallet (address goes here)
Rear view of card wallet
CD wallet stays nice and slim when using card wallet promo CDs
Wallet expands to fit full size jewel case CD
Posting
There are a few options for this. For most people getting started, taking a bag of packaged CDs down to the local post office is probably the best solution. Get yourself a sharpie and write the addresses on the front of your card wallets by hand. You will want to check postage rates so you don’t get any nasty surprises and set up your shipping on your website / online store appropriately.
A great way to check the weight of your item is to grab a cheap set of digital weight scales that are accurate to roughly 2g (and if you use imperial will switch to ounces). Then you can accurately measure the weight of your CD / merch and make sure you don’t get any surprises at the Post Office.
Upfront costs
As you might have noticed, one aspect of self fulfilment is that, when compared to drop shipping, there are upfront costs to handle. Rather than having a CD made per order, you now have to buy 20-100 units at a time and the packaging to go with them… and your sharpie. So you start to need a bit of capital. However, you will find that your profit margin is much, much higher per unit, than drop shopping.
You should be able to get the CDs created and packaging for less than £3 per unit, so if you are selling your CD for £10-£15, that is a profit per unit of £7-£12.
Self fulfilment pros
More profit per unit – this is a LOT cheaper than drop shipping, so for a given product price, you will make much more money
You can customise the user experience more
Better control over data
Self fulfilment cons
Your house turns into a warehouse
You have to do more planning, to source your products and packaging.
You have to pay a lot more upfront
Self fulfilment conclusion
While it is a bit more work, this is probably the best way for most musicians getting started to go. The work involved is not really that much at all, and you make more money per sale.
Third party fulfilment
Third party fulfilment involves setting up your own supply chain. This is similar to taking self fulfilment, and taking it to the next level, turning it into a miniature business. You take your manufacturer and you connect them to a shipping company, or, you take self fulfilment and you pay someone to run it for you. Paying someone to run your self sfulfilment is pretty simple so I’ll give you a quick overview of third party fulfilment using an external company.
Orders come through from your website and are automatically sent to your shipping company. The manufacture(s) ship directly to your shipping company, who put your items into warehousing. Shipping company takes incoming website orders, takes the appropriate items from the warehouse and boxes them up (this is referred to as “pick and pack”) and ships to the consumer. They sometimes have in house packaging solutions, so you don’t have to worry about that either.
A third party fulfilment will typically charge you a warehousing fee and a ‘pick and pack’ fee.
Third party fulfilment pros
If you have the order volume, you can scale to huge levels
You still keep a high profit margin per item
Automated, so you have very little to do. Shipping 10,000 units per month with this method will be less work than shipping 100 units a month with self fulfilment.
Postage is cheaper. The shipping company gets preferential shipping rates that are much cheaper than you can get at a Post Office, due to the volume they do.
Third party fulfilment cons
You have to be highly organised with stock management
You have a lot of costs to organise and figure out
You have to organise two companies to work together
You have to integrate your order platform with the shipping company
You need to be shipping a high volume of products to make this worthwhile
Conclusion
I would have thought for most independent musicians (if you have a record label, all this is taken care of for you), starting with a self fulfilment model and then ‘graduating’ to a third party fulfilment model will work best for you. I’m still in the self fulfilment phase.
Recommended Companies
This is a quick round up of the companies I’ve used that offer a great service with a great price (that are UK based):
lil packaging
These guys offer solutions for all your packaging problems, not just CDs! They do boxes for shipping your merch, boxes for books, boxes for this and that. They got you covered. A vital company for any band (or individual, small business) shipping their own products. Check them out
Duplication Centre
Whether you want card wallet CDs, digipaks, jewel case CDs, these guys have you covered. Their website looks a little bit old school… but it works. You can get a fully customised quote in minutes. Price per unit decreases with order volume which is nice. Check them out
The Blu-ray Disc founder group was started in 2002 by MIT and nine leading Electronics Companies: Sony, Panasonic, Pioneer, Phillips, Thomson, LG Electronics, Hitachi, Sharp and Samsung Electronics.
The name is taken from the blue laser that is used to read from and record to a Blu ray disc, the blue laser allows for a much higher density and hence a larger storage capacity and so the Blu-Ray disc is a digital optical disc data storage format.
It was designed to supersede the DVD format, and is capable of storing several hours of video in high definition (HDTV 720p & 1080p) and Ultra High Definition Resolution (2160p).
Although the Blu-Ray disc looks exactly the same as a DVD in size and shape there are many differences between media including storage capacity,laser technologyand discconstruction,image resolution and player compatibility.
The Blu-Rays storage capacity is measured in gigabytes (GB), like computers and ipods.
Storage Comparison:
DVD Single Layer: Can store about 4.7GB data which is about two hours worth of movie at Standard Definition…these are commonly referred to as DVD 5’s.
DVD Dual Layer: Can store twice the amount of data at 8.7 GB which equals about four hours of movie at Standard Definition ….these are commonly referred to as DVD 9 ‘s.
Blu-Ray Single layer: Can store approximately 25Gb data, this equals about 2 hours of High Definition Information or 13 hours of Standard Definition Information.
Dual Layer Blu-Ray :can store about 50GB data which is about 4 hours of High Definition Information or 26 hours of Standard Definition.
Laser Technology
Lasers are used in both DVD and Blu-ray technology .As the disc spins the laser reads the information stored on the discs and transfers both the picture and the sound to the television.
DVD: DVD players use a red laser at 650nm wave length to read DVD discs
Blu-Ray : Blu-Ray players use a Blue laser to read the stored information; the wave lenghts are shorter than the red at 405nm and are smaller in diameter, this allows for a closer and more precise reading of the information on the disc.
Disc Construction:
Physically DVD and Blu-Ray discs are the same in appearance:both have circular tracks on their bottom layer that enables the laser to read information stored on the spinning disc.
The tracks on a DVD are much further apart than on the Blu-Ray; you will see that it follows from this that the amount of information that can be stored on each type of disc is different; the Blu-Ray having the far greater storage capacity.In short a Blu-ray can squeeze about 5 times as many tracks onto the same size disc as a DVD.
Both DVD and Blu-Ray have a protective layer designed to resist scratching; the Blu-Ray in addition has a hard coating that makes it more scratch resistant.
Image Resolution
This is measured by the number of vertical lines times the number of horizontal lines of light in a picture.It is represented by the number of horizontal lines going across the screen like 480, 720 or 1080.The higher the number, the higher the resolution the more detailed the picture you see.
DVD: Almost all DVD’s have standard definition of 480 or enhanced definition of 520.This look ok on a standard television,utilising all the available pixels on the screen. If however this is blown up to a large HDTV the picture may look grainy.
Blu-Ray: The Blu-Ray was designed for the high definition 1080 display….since they can store 25 GB data you can fit a whole High Definition movie on a single layer. Blu-Ray currently has the best image resolution on the market and looks amazing on HDTV, they are one of the only sources that display in 1080.
Player Compatibility:
Happily Blu-ray Players support DVD’s and the image will be decent but obviously not the high definition quality of a Blu-ray.
Due to the larger lasers used in DVD players they it cannot read the tiny grooves on a Blu-ray disc.
In short you can play a DVD in a Blu-ray player but you cannot play a Blu-ray in a DVD player.
Lastly and very importantly Blu-Ray can handle 4K (Ultra HD)...we don’t need an new type of disc for our new TV’s; you can have it all with the Blu-Ray !
